Cox broadcasts Masters in 3D

From staff and wire reports
April 08, 2010 at 2:22 pm  | Mobile Reader | Pring this storyPrint 

This weekend, players such as Phil Mickelson (above) can be seen in 3D.
This weekend, players such as Phil Mickelson (above) can be seen in 3D.
New Orleans - Cox Communications has announced that customers in the Greater New Orleans area will have exclusive access to the innovative 3D coverage of the Masters Tournament next month from Augusta National Golf Club.

It began on April 7 and will continue with the Masters Tournament Thursday, April 8 through Sunday, April 11 with two hours each day:

•Thursday, April 8th         3 p.m. – 5 p.m.

•Friday, April 9th             3 p.m. – 5 p.m.

•Saturday, April 10th        4 p.m. – 6 p.m.

•Sunday, April 11th          4 p.m. – 6 p.m.

Multiple 3D cameras will be placed strategically throughout the course at Augusta National, with a focus on the second nine. Viewers will be able to better depict the many subtleties and elevation changes of the course’s grounds.

“Cox is dedicated to bringing our customers the latest in video technology and is excited to offer access to this innovative television event,” said Jacqui Vines, senior vice president and general manager of Cox Louisiana. “The Masters in 3D is available exclusively to Cox customers in our 17 parish service area.”

Beginning Monday, April 12 and continuing through the month of April, customers can see the 3D HD Coverage On Demand content by visiting one of the following three Cox retail centers during normal business hours: 122 S. Airline in Gonzales, 1906 Eraste Landry in Lafayette, or 2121 Airline Hwy. in Metairie. All three locations will have 3D HD televisions and a limited number of 3D glasses available.

Cox customers will need a 3DTV and a Cox HD or HD/DVR receiver to access the 3D programming.  The TV manufacturer’s specified 3D glasses will also be required to view the content in 3D. The receiver must be connected to the 3DTV via HDMI.   Those customers will then be required to tune to channel 700, and change the setting on their 3DTV to 3D format or 3D mode. 

In addition to the 3D channel, customers can access Masters content via the On DEMAND library on Channel 1 from April 8 through the end of April. The same live 3D coverage will be available on to those with 3D capable computers. On Demand content includes:

- Two-hour blocks of 3D content – replays of every day’s 3D telecast aggregated on Video On Demand

- Daily highlights in 3D available the day after live exhibition

- Masters Moments – See golfing greats at the Masters from the 1950s through the 2000s

- 2009 Masters Film - 60 minute film chronicling last year’s tournament

- 2009 Par-3 Contest – replay of the Par 3 Contest held during the 2009 Masters Tournament

- BBC Masters Anthology – 60 minute unreleased anthology of the Masters 

Cox plans to offer more 3D content in the near future, as it is available.

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